Beyond Your WHY

A podcast about finding clarity and standing out

Beyond Your WHY: where we help business leaders, politicians, and celebrities discover the WHY behind who they are and what they do.Find out your own WHY in under 5 minutes:

Elevate, Energize, Excel

Season 2, Ep. 27

Meet Dr. Charles Livingston

His WHY is Contribute

Interviewed by WHY Institute Founder Dr. Gary Sanchez (Better Way)

Dr. Charles Livingston aka “Dr Charles”  is a Board Certified Chiropractic Physician who has certifications in wellness, and nutritional response testing. Dr. Charles received his Doctorate of Chiropractic, graduating with honors, from the world-renowned Palmer College of Chiropractic. He has studied a variety of healing techniques and has spent thousands of hours researching nutrition, exercise and weight loss.

He is an adoring husband, loving father and faithful friend whose ministry is to create his businesses around servant leadership and kingdom based principles. He is an entrepreneur at heart who owns Fit Body Zionsville, Perfect Origins Supplement Company ( ) and a coffee company called Lifeboost Coffee (  

He has a very strong passion for creating businesses and helping business owners succeed with his creative business strategies which has led him to opening a small boutique agency for 7-8 figure brands who need help with customer monetization.Some of his achievements include:

Sold over 100 Million online

Consults/Agency with multiple 7 & 8 figure companies

Had a #1 Clickbank Digital Product and held for 2 years - Fat Loss Factor (12M in revenue the first year)

Co-founded a supplement company from scratch and took it to 10M in the first year and on average 10M for the past 3.

Have spent last 10 years doing online marketing, email marketing, and ecommerce.

Grew Lifeboost Coffee Company 1000% since May 2018

Created multiple 6,7 & 8 figure businesses

You can find Dr. Charles Livingston here:


2018 Voice Finalist Pryor Baird - Songs about Truths

Season 2, Ep. 26

Meet Pryor Baird

His WHY is Trust

Interviewed by WHY Institute Founder Dr. Gary Sanchez (Better Way)

Pryor Baird has powerful yet delicate guitar work, and nimble fingers aren't his only asset.

Pryor is very well known for his solid gritty vocals and burning slide guitar melodies. This soul-pro will be sure to get you out of your seats and moving your feet with his sound. His style is a combination of many things - fusing the traditional with the new for a unique sound of his own. He has mastered the art of making each performance tailored to the audience's liking. Pryor Baird is always a mainstage, festival, club favorite.This is a band that can take a blues standard and make it sound brand new. You don’t hardly get this combination of musical talent everyday.

These soul-pros will be sure to get you out of your seat and moving your feet with their sound. They play originals, Blues, Roots and Americana with a Chicago swinging groove and a swampy crawl all in one. They have shared the stage with Tommy Castro, Ronnie Baker Brooks, Joe Bonamassa, Paul Thorne, Bob Margolin, Hubert Sumlin, Willie “Big Eyes” Smith, just to name a few. The Pryor Baird Band have mastered the art of tailoring each performance to the audience’s liking. They are guaranteed to bring any crowd to its feet. The Pryor Baird Band’s versatility has put them in demand because clients realize that no matter the crowd, the Pryor Baird Band will satisfy and leave them asking for more.

From Orcutt, California to Nashville to Hollywood, Pryor Baird’s blues and country sound continues to attract thousands of fans and excitement. Born and raised on the Central Coast, he spent most of his time playing guitar and listening to a variety of music genres. He found success touring the Blues world however Pryor wanted more so he moved to Nashville. Baird was most recently a fan favorite on NBC’s The Voice making it all the way to the semi-finals with the Top 8 contestants. Pryor plans on using his national platform to share his fused country/blues music, and have some fun doing it!

You can learn more about Pryor at


Be a coffee bean!

Season 2, Ep. 23

Meet Damon West

His WHY is Contribute

Interviewed by WHY Institute Founder Dr. Gary Sanchez (Better Way)

DAMON WEST, M.S. Criminal Justice, is a motivational speaker and best-selling co-author (with best-selling author and motivational speaker Jon Gordon) of The Coffee Bean: A simple Lesson to Create Positive Change. His first book and autobiography, The Change Agent: How a Former College QB Sentenced to Life in Prison Transformed His World, was published just three years after his release from a Texas maximum-security prison.

Sentenced to sixty-five years in a Texas prison, Damon West once had it all. He came from a great family, in a home full of God, love, support, and opportunities to reach any goal. A natural born leader, an athlete with good looks and charm, he appeared to be the all-American kid pursuing his dreams.

Underneath this facade, however, was an addict in the early stages of disease. After suffering childhood sexual abuse by a babysitter at the age of nine, Damon began putting chemicals into his body to alter the way he felt.

Once he was introduced to methamphetamines, however, he became instantly hooked—and the lives of so many innocent people would forever be changed by the choices he made in order to feed his insatiable meth habit.

After a fateful discussion during his incarceration with a seasoned convict, Damon had a spiritual awakening. He learned that, like a coffee bean changing with the application of heat and pressure, he was capable of changing the environment around him. Armed with a program of recovery, a renewed faith, and a miraculous second chance at life, Damon emerged from over seven years of prison a changed man. His story of redemption, grit and determination continues to inspire audiences today.

Today, Damon lives a life of recovery and service, going to meetings and sharing his story all over the country with schools, church’s, athletic teams, corporations, conferences and inside correctional facilities. Over the past few years, he has been sharing the Coffee Bean lesson with dozens of college football teams such as Clemson, Alabama, Georgia, and Texas, and countless schools and businesses. His “Be a coffee bean” message has inspired thousands, winning him the Service to Mankind Award in 2017.

Professionally, he works as a legal assistant for the Provost Umphrey Law Firm in Beaumont, Texas and is an adjunct professor of criminal justice at the University of Houston Downtown.

Damon’s message connects with audiences on a level rarely before seen, as evidenced by the lengthy and thought-provoking Q&A following each presentation. His ability to articulate his story is proof that sometimes they lock-up the right person.

Damon’s story has been featured both nationally and globally. His second book, The Coffee Bean, co-authored with best-selling author Jon Gordon, became an instant best-seller. Damon is passionate about the Coffee Bean message, and loves sharing how it changed his life and how it can change yours, too.

“It is my hope that my story, my example, can show others they are capable of way more than they think. In order to stem the flow of pain in society, it is incumbent upon each of us, whether in life, in school or in business, to be like the coffee bean from my story.” – Damon West

You can learn about Damon West on his website,


A Lifetime of Growth

Season 2, Ep. 22

Meet Dov Baron

His WHY is Make Sense

Interviewed by WHY Institute Founder Dr. Gary Sanchez (Better Way)

Dov is a man with a finger on the pulse of the evolving world of NextGen leadership. He is a bestselling author of several books. His latest book is Fiercely Loyal; How High Performing Companies Develop and Retain Top Talent. He is the host of the national (US) TV show “Pursuing

Deep Greatness with Dov Baron” on ROKU TV, and the host of the Number One Podcast for Fortune 500 Listeners (globally) “Dov Baron’s Leadership and Loyalty Show”.

He also writes for and has been featured in many industry magazines including being featured on CNN, CBS Small Business Pulse, SHRM, Yahoo Finance, Boston Globe, Business in Vancouver, USA today, CEO, Entrepreneur and many more.

Dov Baron has been speaking internationally for over 30 years. Dov Baron has had the honour of presenting for many esteemed audiences including; US Air Force, The Servant Leadership Institute, The World Business Conference in Tehran The State Department, and The United

Nations. He is considered by many as a leading authority on Authentic Leadership. Dov is also the founder of Full Monty Leadership and The Authentic Speaker Academy for Leadership, and the global number 1 podcast for fortune 500 leaders entitled: Dov Baron’s Leadership and

Loyalty Tips for Executives.

Outside of his speaking and training, Dov works privately with multi-disciplinary leaders and executive teams to build the bonds that create organizational cultures that become Fiercely Loyal.

Dov Baron is the Secret Weapon for many top leaders. Clients rely on his guidance to grow themselves, their cultures, their companies, deal with crisis and hear advice that they can’t find elsewhere.

Dov is a master of human dynamics, understanding what consciously and unconsciously drives of individuals and teams. He has the ability to bond individuals and teams in such a way that they become fiercely loyal. Through his global work he learned from clients and colleagues alike that

making decisions is both rational and emotional. Those most at risk of making poor decisions are people who are blind to the factors influencing them. Fortunately, many leaders want to understand their own leadership and improve. These are the leaders that call Dov.

Life-Changing Story:

In June 1990, while free rock climbing, Dov Baron fell approximately 120 feet and landed on his face. The impact shattered most of the bone structure of his face, disintegrating some of his upper jaw and fracturing his lower jaw in four places. After nine reconstructive surgeries, no external evidence remains of the damage; however, this experience was life-changing.

Before the fall, Dov had spent years building a reputation as a dynamic speaker and teacher in the field of personal and professional development, but it wasn’t until years after the fall that he began to see the beauty and elegance of what had really happened – the return to his own CORE –what he calls his ‘Authentic Self’.


Today, Dov has been sharing his wisdom and expertise privately and on international stages with professional leaders for more than 30 years. Dov’s influence has created a massive social media platform with over 200,000 followers via Facebook, Twitter, LinkedIn, Instagram, iTunes etc.

Dov’s “KIllTheKeynote” campaign to change the speaking industry went viral to over 5 million people on social media. He is now speaking for some of Europe’s wealthiest families at Scone Palace, Next-Gen leaders with UnleashWD and the Legacy Show, and top American c-suite leaders for The #CSuite Network.

In addition to being an author and a radio host, Dov is also the leading expert on Developing Authentic Leadership and he is the world’s only Corporate Cultural Momentum Strategist, serving top performance individuals, corporations and organizations to generate both exponential growth and fierce loyalty.

His passion mixed with humour and ‘get to the point’ no BS style are contagious. Within moments, you will feel a genuine connection with a man who authentically walks his talk. Dov believes that the world needs more leaders who are Authentically committed to living their purpose, standing in their truth, sharing their inner genius, and empowering others to do the same.

Dov’s commitment is to take you by the hand and show you why tapping into your Authentic Self is the MOST important key to finding, developing, and retaining your top talent.

Want to learn more about Dov?





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