25 – Do SHSMD’s New Numbers Make Sense?

Thu Oct 11 2018 (26:58)

Most of Drake’s lyrics don’t make sense, but what about SHSMD’s latest By the Numbers report, which states hospital marketing budgets are increasing? The guys digest Colin Hung’s blog post that discusses the report’s trends, from hospital consolidation to increased marketing responsibilities. All this, plus avoiding the bottom of the pack and the difficulty of placing content in a gazillion jillion channels.

Special thanks to True North Custom for partnering with us to spread the awesome, yo! Check out this free exclusive download only for our listeners, Content + Automation: The Modern Marketing Power Couple.