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VoiceOS Briefing

Is Cortana a productivity assistant or a personal one?

Ep. 24

Cortana has among their featured skills like tips on saving money, location reminder, check your email, send texts, etc. I was surprised not to see more skills directed at productivity. It would make a lot of sense for them to present themselves as the enterprise assistant, effectively repurposing Cortana as the workplace assistant more than a personal one. According to an article, the assistant is being redesigned to provide a more refine user experience for consumers, promoting a typing based-experience rather than a verbal one. This is being referred to as conversation canvas by Microsoft. The canvas is meant to be a thread with all you have said in the past. This is not news for Android phone users with Google Assistant since they already have this service for some time now. Microsoftwill be looking to reposition it to other areas of Windows where it can become a more productivity-focused assistant rather than a personal one. The trail that left the lost of smartphone war can still be savored by the Redmond company. Having lost that war, Microsoft is struggling to position in the assistant space specially without a smart speaker.

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