Wharton Business Daily

Brands pay millions for mega-influencer endorsements, but new research from Wharton’s Ryan Dew and Raghuram Iyengar finds more followers don’t always yield the biggest bang for the buck.

Lindsey Cameron, Wharton Assistant Professor of Management, joins the show to discuss the gig economy and how it pits customers against workers.

John Coykendall, Deloitte's Vice Chair of US Industrial Products & Construction, joins the show to discuss hiring in the manufacturing sector.

Penn Assistant Professor Jisung Park joins the show to discuss his new book, Slow Burn: The Hidden Costs of a Warming World, in honor of Earth month.

Black founders have long struggled for their place in the entrepreneurial ecosystem, but a new study from Wharton’s Tiantian Yang shows they are thriving in intrapreneurship.

Wharton Assistant Professor of Management Tiantian Yang joins the show to discuss workforce reentry for mothers and the way personal networks impact that process.

Seth Berkowitz, Co-Founder & CEO of Insomnia Cookies, which he started while a student at Penn, joins the show to discuss their new headquarters and four-day workweek.

Morris Cohen, Wharton Professor Emeritus of Manufacturing & Logistics, joins the show to discuss how AI will transform supply chain management.